

Gun Ruder
CEO of Martinelli’s
On this episode of JCB LIVE, we welcome Gun Ruder, CEO of Martinelli’s, to explore the fascinating connections between gold-medal apples and world-class wine grapes.
For over 150 years, Martinelli’s has been synonymous with exceptional quality and craftsmanship, much like the finest wines of Napa and Sonoma. Gun shares how terroir, harvest timing, and meticulous farming shape the flavors of both premium apples and wine grapes, and why the same principles of balance, acidity, and purity of fruit apply to both industries.
From orchard to bottle, this conversation uncovers the art and science behind crafting flavors that stand the test of time—whether in an elegant glass of wine or a perfectly crisp bottle of Martinelli’s.
Heritage, craftsmanship, and the pursuit of excellence—experience JCB LIVE with Gun Ruder.